The functional food market is booming, and brands are turning to Generation Alpha and Beta as the next growth frontier.

Add Yahoo as a preferred source to see more of our stories on Google. Start and end dates of generations can be murky, but Generation Beta will keep being born until around 2039. (Leila Register) If ...

Say it sotto voce, the dirty secret of hedge funds is that they mix alpha and beta as well. A typical long/short equity strategy will have a lot of beta, a fixed income arbitrage fund rather less ...

Generation Alpha has been dethroned as the newest generation. Babies born on Jan. 1 of this new year, and for the next 14 years, will make up Generation Beta. This new surge of young people will ...

If you just found out about Generation Alpha, brace yourself for a new crop of kids set to debut on Jan. 1. Generation Beta will start arriving in 2025 — and some experts predict they will be immersed ...