Before this weekend, you'd probably never heard of Epsilon Data Management. But the Texas-based marketing firm had almost certainly heard of you. In fact, the company behind the high-profile leak of ...
Epsilon has launched a tool that it says will help mid-market companies deliver email, SMS, mobile push and other types of messages. The new product, Epsilon PeopleCloud (EPC) Messaging Essentials, is ...
Almost all of its content requires an account tied to an email address to access. During an initial test run in December, Epsilon’s Pub Link picked up nearly three of four impressions across the ...
MinnPost’s journalists are out in the community to report on the things that are happening in Minnesota. Your support right now will help fund their work AND keep our news paywall-free. What may be ...
Email marketing provider Epsilon recently revealed that “a subset of Epsilon clients’ customer data” has been exposed. As “the world’s largest permission-based email marketing provider” with a roster ...
Perhaps the most critical thing bankers have learned from the breach at Epsilon, the email marketing unit of Alliance Data Systems Corp. of Plano, Texas, is that there is no such thing as "low-value" ...
The following is written by Marion K. Jenkins, PhD, FHIMSS, founder and CEO of QSE Technologies. Chances are in the last week or so you have received an e-mail notification from a bank or a merchant ...
The email system of an online marketing firm serving many major consumer brands has been breached, prompting its clients to issue warnings to consumers. Epsilon issued a statement on Friday saying ...
Some 150 clients compiled the analysis from 7.4 billion emails sent by Epsilon in 2010’s fourth quarter across multiple industries. Epsilon and the Direct Marketing Association’s Email Experience ...
Marketing Services Provider Epsilon has launched the Email Response Network, allowing brands to automatically deploy messages to individual subscribers based on when they are most likely to click on ...