This article is part of an ongoing series for Digiday+ members to gain access to how platforms and brands are pitching advertisers. More from the series → OpenAI and its first ad tech partner Criteo ...
This automated tool is designed to streamline the pitch proposal process for media sales professionals and advertising agency partners. The Vici team has helped us build the “Proposal To Pitch” tool ...
Timed to upfronts, Paramount announced it's merging the ad tech stacks behind Paramount+ and Pluto TV and releasing a ...
Marriott and United are pitching companies to place ads on their hotel and airline ad networks, citing BCG research that travelers spend impulsively while traveling. Marriott and United are making a ...
Google is reportedly pitching advertisers to buy into ads in AI Mode. The folks over at AdAge have some slides from a Google presentation with the pitch. "Google is getting ready to roll out AI Mode ...
The integrated campaign will run on posters, online trailers and print in The Straits Times, The New Paper and My Paper. Direct mailers and electronic direct mailers will also be sent to ad and media ...